WELCOME to the debut of “The Truth Is!”, a blog of reporting and commentary that aims to be informative, thoughtful and provocative. At least initially, the blog will have a strong heartland flavor by virtue of the connection of a number of us to Cowles family journalism. I am former editor of the Des Moines Register’s opinion pages. Another contributor, Michael Gartner, is former editor of the paper; he later served as president of NBC News. Another former Register editor who has agreed to contribute, Geneva Overholser, is director of the University of Southern California’s Annenberg school of journalism. Followers of the blog will have access also to the work of Herbert Strentz of Des Moines, a close Register and other newspaper watcher who once headed Drake University’s journalism school. Bill Leonard, a longtime Register editorial writer, will add insights.

“The Truth Is!” will be supervised by my daughter, Marcia Wolff, a communications lawyer for 20 years with Arnold and Porter (Washington, D.C.). Invaluable technical assistance in assembling and maintaining the blog is provided by my grandsons Julian Cranberg, a college first-year, and Daniel Wolff, a high school senior.

If you detect a whiff of nepotism in this operation, so be it. All of it is strictly a labor of love. —Gil Cranberg

Friday, August 16, 2013

Gilbert Cranberg: EXACTLY THE WRONG ADVICE FOR THE POST

The sale of the Washington Post has brought in its wake a lot of second-guessing and Monday morning quarterbacking. Could the Post have managed things differently and avoided practically giving the paper away? Everyone in the newspaper business seems to have an opinion.

The most recent was offered in the Aug. 11 New York Times by columnist Ross Douthat in a piece headed “How the Post Was Lost.” Douthat’s take is that the Post’s dim future was foretold when Politico came on the scene. Founded by a couple of Post staffers, Politico specializes in political news and, according to the Times columnist, “Today, it’s Politico rather than the Post that dominates the D.C. conversation, Politico rather than the Post that’s the must-read for Beltway professionals and politics junkies everywhere, and Politico rather than the Post that matches the metabolism of the Internet.”

Where were Times editors when Douthat’s piece appeared? Not on the job apparently. If Politico is such a rip-roaring success and the Post a flop, what do the numbers show? Times editors should have insisted that he include in his column some sign of how Politico is doing in terms of profits and readership. There’s not a word about either.    

My own feeling is that newspaper readers are fed up with all the speculation about politics years in advance of the next election. They are turned off also by the excessive attention the press gives to news about government. Yes, government is important, but so is the private sector. The doings of private corporations have as much impact on the lives of people as the actions of some government agencies, but seldom are they made into regular beats and given in-depth coverage.

The Wall Street Journal has shown that coverage of the private sector has a big payoff in reader interest. Better the Journal’s model than Politico’s.

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