WELCOME to the debut of “The Truth Is!”, a blog of reporting and commentary that aims to be informative, thoughtful and provocative. At least initially, the blog will have a strong heartland flavor by virtue of the connection of a number of us to Cowles family journalism. I am former editor of the Des Moines Register’s opinion pages. Another contributor, Michael Gartner, is former editor of the paper; he later served as president of NBC News. Another former Register editor who has agreed to contribute, Geneva Overholser, is director of the University of Southern California’s Annenberg school of journalism. Followers of the blog will have access also to the work of Herbert Strentz of Des Moines, a close Register and other newspaper watcher who once headed Drake University’s journalism school. Bill Leonard, a longtime Register editorial writer, will add insights.

“The Truth Is!” will be supervised by my daughter, Marcia Wolff, a communications lawyer for 20 years with Arnold and Porter (Washington, D.C.). Invaluable technical assistance in assembling and maintaining the blog is provided by my grandsons Julian Cranberg, a college first-year, and Daniel Wolff, a high school senior.

If you detect a whiff of nepotism in this operation, so be it. All of it is strictly a labor of love. —Gil Cranberg

Monday, December 31, 2012

Gilbert Cranberg: CALLING A SPADE A SPADE


A December 30 New York Times editorial says that tax reform, “done right, could be a cure for much of what ails the economy.” The “done right “part includes “raising taxes.” The Times might just as well stop right there and save itself newsprint. The opposition to raising taxes has become so ingrained and intractable as to be almost impervious to argument.

The Times tries nevertheless, declaring that the “big obstacle to comprehensive tax reform [read, raising taxes] is the persistent Republican myth that spending cuts alone can achieve economic and budget goals.”

The “big obstacle” isn’t a belief in myths. Rather, it is that people basically are driven by self-interest. The key to Ronald Reagan’s popularity as president was his understanding of that basic political fact of life, in combination with his ability to articulate it in memorable phrases, as when he defined taxes as “your money.”

People simply are unwilling to spend “their” money for causes not of their choosing. Absent a compelling case, wars in general and World War II in particular, politicians are thrilled to indulge in the all-too human tendency of constituents to not readily part with their money. Recall that, despite Hitler’s atrocities and aggressions, many Americans opposed aid to Great Britain until the bombing of Pearl Harbor made U.S. participation in the war academic.

Politicians naturally shy away from calling voters selfish. But many obviously are. They disguise it well, citing philosophical beliefs in small government and the like, but at bottom it’s the “it’s your money “catch phrase that resonates. The difficulty of raising revenue is going to continue to be a problem until politicians and other public figures confront it head on and call greed what it is.

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